Nike Campaign
During my Copywriting course I was asigned to create a campaign for “Nike . Based on that, I created a Flyer, poster and magazine Ads for Nike’s Runner Branch.
The idea was to let the viewer know that Nike will not only be part of your moment of success, but also your partner in your daily process to get where you want.
Flyer
Billboard
Magazine
Australian Mangoes
We had to create for one of the assignments of Digital Design a four page direct mailout to launch the Australian Mangos season using photos, copy (headings, body copy, tables) and logo.
Typeface Exercise
As part of an assignment during my Digital Design course, I had to choose a typeface, then write a short paragraph that describes it’s character and tone as if it was a person. After that, Using those words as raw artwork, we had to create a typographical A4 poster using nothing but letter shapes in Adobe Illustrator. As a result, I came up with these three designs and backgrounds based on the same idea.
Vegemite
We had to create an A4 print advertisement for Vegemite, using 2 original photographs to promote Vegemite in young childern’s (6yrs to 12yrs) as a quick, easy and nutritious food.
I took a photo of a toasted bread and Vegemite. After that, I used the basic colors of the brand and I created this Ad.
Ashmore Palms Holiday Village
The general concept for the Ashmore Palms Holiday Village campaign was to push the idea that they are a great choice for a family vacation during the Christmas time.
Given this information, the creative approach was to create an outdoor campaign that will be placed in shopping centres where families are likely to buy groceries.
I created three different concepts, but the first concept resonates more than the other two with the target audience.
FENDER STRATOCASTER (POSTER)
As part of one of the assignments in the Creative thinking course, we had to create a Poster to advertise the product that I had already chosen for the first assessment (fender Stratocaster Guitar). We had to develop a concept to speak directly to the target audience and I created five different concepts, but just one concept was finally submitted
Disegno Florale
Using a flower as a metaphor. I created this poster Ad for The Creative thinking course
Honda
This was an exercise in class. The idea was to create a full A4 page press ad for the new Honda Odyssey, basing the campaign around the premise that the new Odyseey is “Out of this world”.
As a result, I created this ad using a family of astronauts, and the most important element (the car) on the foreground.
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